See upcoming product launches and try to research and understand whether you want to compete with them or not.Check the Product Hunt TimeTravel and Upcoming to see which products were launched on similar dates and check their metrics.Choose a date with no famous or popular event, holiday, conference, or other major product launches, so you won't have to compete for people’s attention.We wanted to base new feature ideas on comments received from the early adapters in this wonderful community.Ĭhoosing the right date is one of the most critical components of a successful campaign. YOLO - You Only Launch Once: Choosing the perfect momentįor us, it was when our product was ready to provide initial-yet-real value to users and was still far enough from being perfect with enough room for feedback and growth.
That’s why it was important to us that we give back to the startup community and share our own experience. Like many startups, we were preparing for our launch day, spending hours doing research, collecting feedback from other successful makers and hunters, and reading countless articles about successful (and not so successful) launch campaigns. A fun and crazy ride in which our team is focused on one goal: building a great and valuable product for our users. Mine was (and will always be) a work in progress. Here’s how we did it: Set your product hunt launch strategy Our campaign results were reaching #1 product of the day and week, and #2 product of the month. If you’re thinking about launching on Product Hunt, aim for the 1st product of the day, or you won't reach the results you hope for. It’s important to remember that there is no bench time for anyone on the team. In addition to having a great product, you also need to prepare for the actual launch. In this article, we’ll explain our game plan, our strategies, and tactics for winning the Product Hunt game and dealing with the next day’s hangover. We’re Mine and we let you discover and control what the internet knows about you – your digital footprint. Launching on Product Hunt really took our product and our team to the next level, making us even bigger fans of the platform. We were competing for the World Cup and eventually got even more than we could hope for.
For us and many other entrepreneurs, this was our stage and our flagship product’s time to shine and so we were ready to go ALL IN. This includes the good, the bad, and most importantly – the ugly. As many of you know, Product Hunt is a platform where people are exposed to new products every day for the community to test, rate, and share valuable feedback with the makers.
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